Campaign worldDIASPORA
CALLING!
CALLING!
Campaign design / Art direction
Culture, turned up
A high-impact event system designed to register before anyone reads the small print.
View the event folioBrand, product and web designer
Available for the right role now
I turn unfinished ideas into work people can use.
Identity, product UX and websites. I shape the idea, make the system and stay close enough to launch it.
Signature case study / Identity + digital
A city culture programme built from name to working schedule.
04Live websites
1.6k+Tools tracked
20Campaign systems
End to endBrand to front end
Choose the useful version
What are you hiring for?
Selected evidence / 01
Not a moodboard. Things I made work.
Different briefs, each with its own visual language. The common thread is clear thinking, sharp execution and enough technical fluency to finish the job.
City identity / Self-initiated
After Six
An evening culture programme for a city better known for roundabouts.
Naming, identity, programme logic, poster system and a working digital experience. Built as a complete world, not a logo looking for a mockup.
- My role
- Concept, identity, art direction and product design
- Evidence
- Working schedule, flexible poster rules and a live case study
Milton KeynesAFTER
SIX18:00 onwards
SIX18:00 onwards
18:30 / FoodOPEN
TABLE
TABLE
One seat left.
20:00 / IdeasSMALL TALK,
BIG IDEAS
BIG IDEAS
Short talks. Long conversations.
22:30 / MusicLAST
ROUNDABOUT
ROUNDABOUT
Late sounds. No dress code.
Live product78/100
Keep / Cut / Replace
Product strategy / UX / Front end
FewerTools
A software-stack audit founders can finish before another sales call.
I shaped the proposition, designed the diagnosis and built the responsive interface. The product makes overlap and waste visible in minutes.
- My role
- Positioning, UX, interface system and responsive build
- Evidence
- A public product tracking 1,696 catalogue tools and publishing 670+ editorial verdicts
Read case study ↗Information architecture / UX / Build
Palton Morgan
Several companies, one clearer group story. Reframed around credibility, relationships and investor questions.
Client work with the constraint, decisions, ownership and handoff shown clearly.Ecommerce CRM / Self-initiated
Still Warm
Welcome, cart recovery, post-purchase and replenishment designed as one responsive retention system.
Four lifecycle flows, six reusable modules and a clearly stated concept status.Working prototypes / 02
If the idea is digital, I would rather make it clickable.
No invented clients. No imaginary conversion claims. These experiments prove the product logic by working.
01 / Interactive identity
Open live tuner ↗Frequency FM
A radio brand whose colour, rhythm and interface retune with every channel.
02 / Interactive fashion world
Start the fitting ↗Hotel 00:07
Choose an after-dark mood, enter its fitting room and leave with a room key.
03 / Service design
Again, Please
A repair identity and quote flow for clothes worth keeping.
Your favourite shirtAGAIN,
PLEASE.
Open prototype ↗PLEASE.
Motion / 03
Still images are not always enough.
Campaign films built around title, rhythm and art direction. They still communicate with the sound off.
01 / Brand film
Hà Nội
02 / Artist campaign
Victony
The useful bit / 04
I can own the work without vanishing into a corner.
I ask direct questions, make the brief usable and show decisions early. Through launch I work directly with founders, developers and stakeholders, handing over responsive states, reusable rules and production-ready files. References are available on request.
IT Systems Consultant, contract
Procome Europe / UK
Network setup, systems integration and focused cybersecurity improvements.
Founder and Lead Designer
fewertoolstudio / Milton Keynes and London
Brand, product and campaign work from the first conversation through launch.
MA Digital Marketing
University of Portsmouth
Commercial thinking around audiences, positioning and growth.
Web Designer and Developer
Techvibes International / Abuja
Responsive websites and front-end experiences for business and technical teams.
MSc Creative Technology / BSc Computer Science
Middlesex University
A creative practice built on a technical foundation.
Available now / Milton Keynes, London and remote