A clothing-repair service that shows the price and turnaround before you visit.

I created the name, identity, service flow and working front end to turn an uncertain counter conversation into a clear first step.

My role: Brand, UX and front-end
What works: Live quote estimator

What are we keeping alive?

What needs attention?

I need it back quicklyAdds a priority fee

Estimated range£18 to £21

Ready in7 working days

Clean finish, matched to the original construction.

Illustrative quote only. A real service would confirm price after inspection.

Case study anatomy / Six questions

Brand thinking, with the service logic exposed.

01 / Problem: Customers cannot judge whether a repair is worth the trip before reaching the counter.
02 / Thinking: Let the identity earn attention, then let the quote flow earn trust.
03 / Business: Reduce uncertainty before a visit and make keeping good clothes feel worthwhile.
04 / Users: People with a repairable garment who need price, timing and feasibility first.
05 / Constraints: The price stays a range because the garment has not been inspected.
06 / Outcome: A complete identity and working estimator with the concept status clearly stated.

The problem I chose

Customers should not need to visit a shop to discover the basics.

Before taking a garment to a repair shop, most people want three answers: can it be fixed, roughly what will it cost, and when can they have it back?

Again, Please is my response: a self-initiated service concept with a memorable identity and a working quote flow that answers those questions before asking for contact details.

The brand idea

Make repair feel worth doing.

01 / OutdoorYOUR
FAVOURITE
SHIRT
IS NOT
FINISHED.

Book a repair

02 / Counter cardONE
MORE
SUMMER?

Again, Please.

03 / Collection bagGOOD
CLOTHES.
BAD ZIP.

Sorted.

The service decision

The brand gets attention. The quote flow earns trust.

Describe it01

Choose the garment and repair using ordinary language.

Understand it02

See an estimated price range and turnaround immediately.

Decide03

Move forward only after the service feels clear enough to trust.

Why this is in my portfolio

It shows how I connect brand thinking to a usable product.

The evidence is the connected system: naming, voice, visual identity, service architecture, quote flow and responsive front end, all working as one self-initiated concept.

Previous proof piece: Meterroom →