An honest comparison to help you pick the right email tool for your startup.
Loops is our recommendation for most founders. ConvertKit is a solid alternative.
Email marketing for creators. Landing pages, automations, paid newsletters. Creator-first DNA.
Email for SaaS. Beautiful UI, event-based automations, built for product teams. The new standard.
| Feature | ConvertKit | Loops |
|---|---|---|
| Pricing | Freemium | Freemium |
| Best for | Product-led email sequences and onboarding | |
| Use when | Product-led email sequences and onboarding | |
| Avoid when | You just need to send transactional emails | |
| Category |
Loops is our recommended pick in this category.
ConvertKit offers a free tier with limited features. Paid plans unlock additional capabilities.
Other popular alternatives in this category include Resend, Beehiiv, Buttondown, Mailchimp. Each has different strengths depending on your stage and needs.
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